Singapore and the watch markets of South-East Asia

Patek Philippe Boutique at ION Orchard shopping mall in Singapore. Operated by watch retailer Cortina Watch and officially opened in April 2016, this is the largest Patek Philippe Boutique in South-East Asia. Photo: © Cortina Watch / Patek Philippe.

In the Far East, namely South-East Asia in particular, it comes as no surprise that Singapore is often the first choice when it comes to the establishment of a watch brand’s boutique in this region. German watch brand and Manufacture Glashütte Original for instance, opened its first South-East Asian boutique in Singapore towards the end of 2015. This is the … More

Franck Muller Boutique: A second home?

The Franck Muller Boutique at Isetan, Wisma Atria is the brand’s third store in Singapore and it is larger than the existing one at ION Orchard which will be vacated by the brand. This means that there will then be two Franck Muller Boutiques in Singapore. ,The main advantage of the store at Isetan, Wisma Atria is its street level frontage facing Orchard Road. Photo: © Franck Muller.

Franck Muller’s home-style store concept, notably that of its 2016 addition located at Isetan, Wisma Atria, features sub-divided sections on the shop floor which are designed to look like familiar areas in a typical home like the living room, drawing room, dining room and a library. Such a “home store” concept isn’t new as it was introduced in 2007. The … More

Franck Muller: A new home

Franck Muller Boutique’s latest boutique in Singapore opened in the second quarter of 2016 and is located at 435 Orchard Road, #02-01 Isetan, Wisma Atria (Singapore 238877). Photo: © TANG Portfolio / TimeWerke. Elfa / Timmy. 2016.

It will definitely be easy for watch collectors and fans of Franck Muller to spot the brand’s latest boutique in Singapore. Why? The answer is simple and that is because the new boutique, located at Isetan, Wisma Atria, has a frontage along Singapore’s main shopping belt along Orchard Road. This is not a new shopping centre; rather the boutique is … More

Franck Muller Gothique: Got it?

The Franck Muller Gothique features clever design elements. Photo: © TANG Portfolio. Geneva 2012

Does the Franck Muller Gothique look familiar? Perhaps, especially if you had liked the one-of-a-kind Franck Muller PSY watch seen in an earlier article: “싸이 Psy keeping watch “Gangnam Style”. The stretched Roman numeral elements are there and the skull is replaced by the caricature of Psy. Another difference is the date display which is found on the Gothique but … More

Franck Muller: Shenyang Forum

Franck Muller Gold Croco automatic in 18K gold. Photo: © Franck Muller

China remains a hot topic these days, especially for luxury brands, including those offering Swiss luxury timepieces. Between January to April 2013, Swiss watch exports to China experienced a significant decline of 25% to 432.5 million Swiss francs from 574.6 million Swiss francs over the same period in 2012, according to the Federation of the Swiss Watch Industry FH. However, … More