Category Archives: Frederique Constant

The impact of Smartwatches on the Swiss watch industry

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Apple Watch Hermès with double Tour Epsom calfsking strap. Photo: © Hermès

What are some of the business threats facing the Swiss watch industry? According to the Deloitte Swiss Watch Industry 2015 report titled Uncertain times, the top risk factors will be: i. the strength of the Swiss franc; ii. weaker foreign demand; iii. weaker domestic demand; iv. the shortage of qualified labour; and v. smartwatches. The annual report, the fourth Deloitte … More →

Frederique Constant Horological Smartwatch: Get Smart

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Frederique Constant Horological Smartwatch. Introduced in 2016, its 42mm stainless steel case is rose gold-plated. The Horological Smartwatch is equipped with the Calibre MMT-285 quartz movement where its functions are adjustable via the crown. It has a two-and-a-half year battery life and is water-resistant to 5 atm (around 50m). Photo: © Frederique Constant

Equipped with the Calibre MMT-285 and with Fullpower’s MotionX technology platform, Frederique Constant’s Horological Smartwatch has a battery life of two-and-a-half years. The “smart” aspect of the watch is its ability to track the user’s activity and sleep patterns. On the sub-dial at 6 o’clock, the inner counter indicates the percentage of the user’s activity or sleep against his or … More →