Choisi: Choice of many generations

Founded in 1929 in Bienne, Switzerland, Choisi (pronounced “Swa-Zee”) not only specialised in the production of mechanical timepieces under the “Choisi Suisse” trademark but in the manufacture and assembly of watches and movements for many third-party Swiss brands. These included the manufacture of chronograph and moon phase complications which were supplied to third-parties and branded under their own labels. During … More